About Us

Our Story

Senior Market Advisors (SMA) started in 2007, by self generating leads, hard work, and a commitment to “doing right” by the consumer. We have certainly knocked on our fair share of doors. We know the grit and determination involved in becoming a career agent. And as a result, we have become one of the fastest growing FMOs, doubling our business each year for the past five years.

SMA was developed by insurance agents, for insurance agents. We’ve developed the best sales tools and practices to ensure your financial success and increase enrollments for your agency. SMA currently works with thousands of agents across the US. Our goals are to share this knowledge of how to take you from good to great, and from great to truly awesome.

The Timeline



Jane Wall founded Medicare Health Benefits.


Anna Rothaar joins Medicare Health Benefits to expand the business.


Jeff Pitta founds Continental Health Alliance.


The Senior Market Advisors brand was born.


Senior Market Advisors acquires Medicare Health Benefits.
The Continental Health Alliance brand is retired, company brand recognized as Senior Market Advisors | Medicare Health Benefits.


Healthcare Holdings of America is born.

Where We Are

Senior Market Advisors

6201 Centennial Blvd.
Nashville, TN 37209

Phone: 1-844-452-5020

Contact Us

Contract with us today & make SMA your home for success!

If your business doesn't grow with SMA, you're free to find another home. But we'll do our best to convince you to stay!

Start Contracting Now!